Dubai Conference helps International food chains franchise in Middle East

25 Jan 2010: Uno Chicago Grill, Pizza Hut, Round Table Pizza and California Pizza Kitchen are just a handful of food franchise brands that have recently researched expansion in Dubai and other key Middle Eastern markets. Now their executives and others looking to get in on the hot nontraditional market have both a trade show and interactive conference tailored to the area’s food and beverage sector. In response to overwhelming demand, Gulfood, Dubai’s largest trade exhibition for food, drink, food service and hospitality equipment, is launching the inaugural Gulfood Conference, according to a company statement.

 

The Conference, titled “Global Trends in Food, Beverage and Processing,” will run alongside Gulfood, which takes place from Feb. 21 – 24, 2010, at the Dubai International Convention and Exhibition Centre.“Gulfood is the largest trade exhibition in the Middle East and is the gateway for penetration into the entire Middle East, North Africa and India regions,” according to Tara Rogers, spokesperson. “The highly developed infrastructure in Dubai in terms of logistics, trading platform, minimal bureaucracy, low taxation and geographical proximity makes the city an attractive and highly successful hub.”

The Middle East market offers several franchise and opportunities for Indian Entrepreneurs especially for education and food franchise brands. The four-day conference and knowledge exchange forum will offer delegates unprecedented access to the experts, analysts and visionaries who are shaping the business and developing the marketing strategies that will lead food, beverage and hospitality businesses into the next decade. “In addition to being the most important trade exhibition in the region for the food, beverage and hospitality industry, which showcases the latest products, services and technological breakthroughs, the Gulfood Conference has enormous value for companies who want to meet and learn from the experts, business leaders and the market analysts,” said Helal Saeed Almarri, CEO, Dubai World Trade Centre, organizer of Gulfood. “Not only will the Gulfood Conference provide valuable industry insight to allow companies to build a more profitable business, it will also offer practical tools for invigorating, expanding and launching new business channels.”

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Ultimate Motors announces foray into India through Franchise partnership with 'The National Garage'

Ultimate Motors, one of the leading distributors of exotic and luxury sports cars in the GCC, has announced its foray into the Indian car market through a partnership with 'The National Garage' at the sidelines of the 'Dubai International Motor Show 2009', which opened on December 16, 2009. The move is in line with the distributor's aims to penetrate the potential-laden market, which is growing at the rate of 25 per cent per year according to latest research, as a more luxury car brands enter the country to leverage the increase in demand from the affluent population.

The acceleration in India's luxury car market is being driven by the shift in attitude, which is now focused on design, high-quality and ultimate performance, especially with the rise in the number of millionaires and high net worth individuals in India. In addition, the regional coverage of glamorous car rallies, exhibitions, Formula 1 and international motor shows in the country has stirred the country's passion for supercars that offer high-performance and control matched with extreme comfort.

Furthermore, the Indian Government's initiatives to lower interest rates and build better infrastructure, particularly good roads, are also positively affecting the demand for ultra-exclusive supercars in India.

"Given its rapidly growing economy and the increasing capacity of high net worth individuals to afford luxury supercars, we have identified India as an ideal market for these new automotive wonders from SSC, Zenvo Automotive and Arash Motor Company. We are also seeing encouraging support from the Indian Government, which fosters the growth of the luxury car market, such as policies on relaxation of equity regulations and the reduction of import tariffs on automobiles," said Nasser Al Hai, President, Ultimate Motors. "We have partnered with The National Garage in this expansion initiative to India, and by leveraging their presence in the local market, we are confident that this alliance will enable us to reach the most discerning car enthusiasts and buyers based in India."

Through this partnership, Ultimate Motors will introduce three new brands to the Indian market, including the world's fastest production car - the '2010 Ultimate Aero' by Shelby SuperCars (SSC), and two other supercars - the 'Arash AF-10' and the 'Zenvo ST1', which have all been tested to meet the ground clearance durability and fuel standards in the country. With a top speed of 439 km/h, the '2010 Ultimate Aero' sets the benchmark for supercars today producing 1,287 horsepower. Ultimate Motors will also bring to India the limited edition 'Arash AF-10', with only an estimated 25 cars to be manufactured per year; and ultra exclusive 'Zenvo ST1' - only 15 of which is expected to be produced for global distribution. 

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